Aroma Fiera Host Milan 2021
On the occasion of Host Milano 2021, we would like to take a few minutes to celebrate the road travelled, the successes achieved and the projects we are proud of.
Aroma is a company from Campania that was born in 2015 from Giuseppe de Mauro's passion for coffee and a family's desire to turn a dream into an opportunity.
In recent years, the watchword has not only been Innovation, but also Care: attention to detail, and above all customer and after-sales care, which sets us apart and makes us one of the most popular manufacturers on the Italian market.
At Host 2021, we are presenting ourselves with a more structured corporate set-up, the after-sales activity has been perfected with the opening of an additional 130 authorised technical service centres, the sales network covering the whole country has been strengthened, and new personnel dedicated to Customer Care have been hired.
Since September, we have been replicating this type of operation in Europe and beyond, especially in the countries where it is most present. The foreign market is in fact always important for Aroma, especially the Russian market for which the company has identified an important distributor. the short-term goal is to conquer the American market.
Important steps have been taken in the Italian market, starting with the exciting collaboration with Lollo Caffè, launched in 2018, which gave birth to the iconic Lollina; 2021 saw the start of a new partnership with Kimbo, with whom a supply and co-branding agreement was signed. At Christmas, the first novelties of this important collaboration will be launched on the market.
Many projects are in the pipeline, including the large new headquarters in the industrial area of San Marcellino (CE), ready by the end of the year.
There are, of course, plans for new machines, a first taste of which is the Lollina presented at HOST in an even more attractive new look.